Quantum Retail Launches Assortment and Range Planning: Potential for Tailored Assortments in Retail
SAHIR ANAND, On September 22, 2009 - Quantum Retail launched an assortment and range planning merchandising module to expand its merchandising suite’s (termed “Q”) footprint in retail. This module is geared towards fulfilling a localized merchandising need that exists in the retail industry today due to the ensuing tough retail economy. Quantum’s latest module comes at a time when there is a willingness among leading retailers to tailor or customize their assortments to more closely match the needs and wants of their customers. This Market Alert will outline the potential opportunities and pitfalls of Quantum’s strategy at a time when product localization and store-centric assortments are gaining traction in the retail industry, yet the purse strings are not exactly loose when it comes to retail IT spending. This Market Alert also assesses this development from an end-user’s perspective.
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